#32: How to Plan and Engage Effectively on Social Media

Jen McFarland Women Conquer Business
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Lately, I’ve been hit in the face with a lot of bad business tactics on social media. In this episode I came at it from not only the perspective of a professional asked a lot of social media questions, but also as a consumer of social media. Learn about what it means to get out there and be the face of an organization, strategies and tactics, and the do’s and don’t’s of engagement.

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Let Automation Populate Your Pipeline

Foster Growth Automation Sales Pipeline
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In any given day as a small business owner you have to do a million different tasks to keep the business moving forward, your clients happy and on top of all that you need to keep that sales pipeline healthy. It’s overwhelming. Sometimes it’s hard to figure out what you SHOULD do versus what you need to do or want to do.

As a small business marketing consultant part of my job is to help you figure that out. One tool I often encourage my clients to take advantage of is automation.

Read moreLet Automation Populate Your Pipeline

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Business Leaders: Time to Unleash Your Inner Geek!

Foster Growth Unleash Your Inner Geek
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Why You Need To Be a Tech Leader Even If You Are Not Technical

Yep, you’ve heard it before or even thought it yourself “Technology is for geeks, nerds, and men.”

I have news for you…YOU. ARE. WRONG.

At best, staying in the dark about the technical side of your business costs you thousands of dollars a year. At worst, it exposes data to the world causing your business to close its doors.

Read moreBusiness Leaders: Time to Unleash Your Inner Geek!

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How To Look At Your Website Like Your Ideal Customer

Look at your website like your ideal customer
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Let’s be honest.  It’s easy to fall in love with your website when it’s YOUR website.

You put a lot of thought, time and effort into it and seeing the final product is like seeing your child for the first time. You fall in love.

Read moreHow To Look At Your Website Like Your Ideal Customer

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3 Signs You’ve Found a Rockstar Web Developer

3 Signs You've Found a Rockstar Developer
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Sure your wallet makes a lot of decisions for you, like what size latte you’re going to order today or whether or not you will buy that bag you have been eyeing. While this is all well and good, one thing your wallet should NOT decide for you is who you will hire as your web developer.

Read more3 Signs You’ve Found a Rockstar Web Developer

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